MaxoTel and Tall Emu announce new CRM integration

MaxoTel and Tall Emu have partnered to deliver a new CRM and cloud telephony integration, bringing every customer call directly into Tall Emu CRM.

This partnership connects MaxoTel's cloud phone system with Tall Emu's Australian-built CRM, giving growing businesses a more connected way to manage calls, customer records, and follow-up in one workflow.

Now customers can link Tall Emu CRM with their MaxoTel service to log inbound, outbound, and missed calls in real time. Contacts sync automatically, and AI generates transcripts, summaries, sentiment insights, and suggested next steps after each conversation.

There is no additional cost to activate the integration. Once connected, sales, service, and operations manage calls and follow-up in one place, without manual data entry or double handling.

A new partnership built around connected workflows

Together, MaxoTel and Tall Emu have designed this integration to link every call to the correct contact record, alongside quotes, jobs, inventory, manufacturing, and BOM tracking. Conversations now sit alongside the operational work they relate to, rather than being recorded separately.

For manufacturers, wholesalers, and other growing B2B businesses that manage quotes and service requests over the phone, this means conversations stay connected to everyday operations instead of being written up after the fact.

Here's what that looks like in practice:

• Make calls directly from Tall Emu using click-to-call, without switching systems or dialling numbers manually.

• Contacts sync automatically, with inbound, outbound, and missed calls logged against the right record.

• Access AI-generated transcripts, summaries, and sentiment insights inside the CRM.

• Create follow-up tasks and reminders within the same workflow.

• See caller pop-ups with contact details, history, quotes, and open jobs as the phone rings.

How the integration supports your team

Once enabled, MaxoTel links directly with Tall Emu, capturing calls in real time and attaching them to the relevant contact record. Transcripts, summaries, and follow-up tasks are generated automatically, so nothing needs to be re-entered later.

From there, you start to see the difference across the business:

• Sales teams can call straight from Tall Emu, and every conversation is logged automatically. When it's time to follow up, they can quickly scan the transcript instead of trying to remember what was said, or digging through old notes.

• Customer service teams can see who's calling before they pick up. With order history, open jobs, and past conversations right there, it's easier to give clear answers without asking customers to repeat themselves.

• Operations and admin teams have call details linked to the right contact and job record, so information doesn't get lost between departments, or buried in someone's inbox.

• Business owners and managers can see what's happening across the team at a glance. Call activity, response times, and workload are all visible inside the CRM, helping them stay on top of performance without chasing updates.

Built for growing Australian businesses

This partnership brings together two Australian platforms built to support growing businesses.

Tall Emu CRM brings sales, inventory, quoting, job management, manufacturing, and BOM tracking into one connected system, along with a B2B customer portal and native integrations with MYOB, Xero, and other essential tools.

MaxoTel complements that with resilient Australian-hosted VoIP and local support trusted by more than 60,000 business users nationwide.

Together, MaxoTel and Tall Emu are delivering a more connected way to manage customer conversations from first call through to final job.